Real Estate Agent & Brokerage Podcast Production

Podcast production built for local reputation, not national reach.

Market updates, referral relationships, and client stories, produced with Fair Housing advertising language handled correctly from episode one.

Resonate Recordings produces The Richard Haynes Real Estate Show, hosted by a residential real estate agent in the South Bay and Greater Los Angeles area and recorded from his own CR-V. The show regularly features local attorneys and professionals as guests — the same recurring-authority model that works for any agent, team, or brokerage building a referral pipeline.

Trusted by local experts and enterprise brands alike

The companies and creators behind shows we have produced.

Amazon Salesforce Stanford Honda Mars Ea sports Abbvie Schneider electric Associated press Citi
The real estate podcasting gap

Referrals still decide who gets the listing. A podcast is how you stay the obvious call.

Most sellers still choose an agent through a referral or a repeat relationship, and buyers overwhelmingly prioritize an agent's reputation in the local community over anything else. A single ad or open house reaches people once. A recurring local show reaches the same audience every week, long before or after they're actually ready to buy or sell.

The barrier isn't content ideas, it's advertising language. Fair Housing rules apply to podcast content the same way they apply to a listing description or radio spot. Resonate already runs The Richard Haynes Real Estate Show on exactly this model — local market insight, real guests, and a production process that keeps the advertising language clean by default.

Talk to a Real Estate Podcast Specialist →
Referral-driven sellers
66%

of sellers found their agent through a referral or a repeat relationship.

Virginia REALTORS, 2025
Reputation-driven buyers
74%

of buyers prioritize an agent's reputation in their local community.

Taboola, 2025
Real client show
Weekly

The Richard Haynes Real Estate Show has run on a weekly cadence, produced by Resonate.

Resonate Recordings
In business since
2014

The year Resonate started producing podcasts for local experts and enterprise clients alike.

Resonate Recordings
Real estate podcast formats

What kind of show fits your market and business?

The right format depends on whether you're building authority with buyers and sellers, or building your referral network with other local professionals. We help you pick one that keeps advertising language clean by design.

Local Market Update Shows

Cover pricing trends, inventory, and neighborhood-level data on a regular cadence, the way The Richard Haynes Real Estate Show does for the South Bay and Greater Los Angeles market. This format gives buyers and sellers a reason to keep listening long before they're ready to transact.

Referral-Network Shows

Feature local attorneys, lenders, and other professionals who already send you business or receive it from you. Every guest episode strengthens a real referral relationship while giving your audience genuinely useful expertise.

Client Story Shows

Feature real buyers and sellers talking about their experience. Client stories build trust with prospective clients in a way a five-star review alone can't replicate.

Team & Brokerage Culture Shows

For larger teams and brokerages, an internal or public show covering culture, training, and agent development, useful for both recruiting and retention in a competitive local market.

A real local-market client, recorded from the car

The Richard Haynes Real Estate Show, produced weekly.

The Richard Haynes Real Estate Show is dedicated to residential real estate and income properties in the South Bay and Greater Los Angeles areas. The show regularly brings on real estate attorneys and other local professionals as guests, covering everything from probate court to trust planning to market data.

Talk to a Real Estate Podcast Specialist →

This podcast is dedicated to residential real estate and income properties in the South Bay and Greater Los Angeles areas. Whether you are new to real estate or an experienced investor, everyone is welcome here. No quick tips, no get-rich-fast ideas, just real talk based on real experience.

The Richard Haynes Real Estate Show
Hosted by Richard Haynes — produced by Resonate Recordings
Real-estate-relevant podcast examples

Local-expert and enterprise podcasts produced by Resonate.

A real, ongoing local real estate client, alongside practitioner and enterprise formats that translate to teams and brokerages.

The Richard Haynes Real Estate Show

A weekly show for a residential real estate agent in the South Bay and Greater Los Angeles area, produced by Resonate. Episodes regularly bring on real estate attorneys and local professionals to cover topics like probate court, trust planning, and market data.

This is Resonate's clearest real-estate-vertical credential: a real, ongoing local-market client show built for exactly the referral-and-reputation audience this page is written for.

Shared Practices — Your Dental Roadmap

A practitioner-focused show for dental professionals navigating practice ownership, growth, and transition. Produced by Resonate since launch, the show has built a loyal, returning audience within its niche.

Real estate teams can use this same practitioner-deep-dive format to build authority in a specific property type or client niche.

Better by Great Place to Work

A branded podcast for Great Place to Work, the global authority on workplace culture, interviewing executives and people leaders on building high-trust workplaces. Produced and managed end-to-end by Resonate.

Brokerages recruiting agents in a competitive market can use this same culture-focused format to support recruiting and retention.

Ready to become the obvious call in your market?

Thirty minutes. We discuss your market, your referral network, and what a local-authority show looks like for your business.

Book a Local Authority Strategy Call →
Real estate podcast FAQs

Common questions about real estate podcast production.

Everything you need to know before starting or scaling a podcast for your agent business, team, or brokerage.

Book a Local Authority Strategy Call →
What is a real estate podcast?+
A real estate podcast is a podcast produced by or for a real estate agent, team, or brokerage to build local reputation and referral relationships, covering market updates, local expertise, and client stories, rather than functioning as a one-time ad.
Do real estate podcasts need to follow Fair Housing advertising rules?+
Yes. The Fair Housing Act restricts language that implies a preference or limitation based on protected characteristics in any advertising, including podcast content. A real estate podcast needs the same advertising-language awareness a listing description or radio ad would require.
What does a real estate podcast production agency do?+
A real estate podcast production agency handles strategy, audio and video production, show notes, and distribution built around an agent's local market and referral network. Resonate Recordings produces The Richard Haynes Real Estate Show, a real client podcast for a residential agent in the South Bay and Greater Los Angeles area.
Can real estate agents feature other local professionals as guests?+
Yes, and it is one of the most effective formats. The Richard Haynes Real Estate Show regularly features local professionals, including estate planning and real estate attorneys, as guests, giving listeners practical answers while building the host's referral network in the same episode.
What kind of podcast should a real estate agent or brokerage launch?+
Most agents and brokerages succeed with one of three formats: a local market update show covering pricing and inventory trends, a referral-network show featuring local professionals like attorneys and lenders, or a client story show featuring past buyers and sellers.
How much does real estate podcast production cost?+
Real estate podcast production cost depends on episode frequency, whether video is included, and whether the show covers a single agent or an entire brokerage or team. Multi-agent brokerage shows typically need more planning upfront, which is factored into scope. Book a call for pricing specific to your market.
How is a real estate podcast different from a general branded podcast?+
A real estate podcast is built around a specific local market and referral network instead of a national or B2B audience, and has to account for Fair Housing advertising language in a way most branded podcasts do not. Success is measured in local reputation and referral volume rather than broad reach.
Has Resonate produced podcasts for real estate agents specifically?+
Yes. Resonate Recordings produces The Richard Haynes Real Estate Show, a real, ongoing podcast for a residential real estate agent in the South Bay and Greater Los Angeles area, regularly featuring local professionals including real estate attorneys as guests.

Referrals still decide who gets the call.
Let's make sure it's you.

Book a thirty-minute strategy call. We discuss your market, your referral network, and what a local-authority podcast looks like for your business.

No commitment. Thirty minutes. Honest advice about whether podcasting is right for your business right now.

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