A firm podcast that puts partners from every office on one show
Your partners and consultants know things clients would love to hear, and they rarely sit in the same room. Our podcast launch program gives that knowledge a home.
Strategy, trailer, and first episodes get planned around calendars that already run full. A written 90-day plan follows your go-live.
Who should a firm’s podcast talk to first?
Choose one audience for season one. A single clear listener makes every later decision simpler. It also keeps the show going through busy season or a major client matter.
Clients and the people who hire you
A public show lets buyers hear how your experts think before anyone books a meeting.
- A trailer that previews what each season covers
- Partners and consultants explaining how they work
- Topics drawn from questions clients keep asking
Colleagues in every office
People in different cities can’t all join one call. A show lets each office catch up on its own time.
- A private feed, hidden from public apps, through private podcast hosting
- Leadership updates and practice news in one place
- Episodes that play on a commute or between meetings
What does a firm get from a podcast launch?
Four pieces. We time each one around the people who review your work.
Strategy
Settle who’s listening and why they’d stay.
- Audience choice and where the show sits
- A look at shows already competing for your listeners
- What the show is called, how it runs, and how each episode flows
Brand and trailer
Sound and look like the firm you are.
- Your cover art, theme music, and intro
- One fully produced trailer episode
- Graphics you can post the day you go live
Production
Make the first episodes shine.
- Help on recording day, then editing, mixing, and mastering
- Video episodes cut for YouTube
- Teaser clips and audiograms (sound over a still image that moves a little), plus cover art for each episode
Launch and growth
Go live, then see what the numbers say.
- A podcast host with listener stats built in
- Delivery to the big listening apps and over 20 other directories
- Launch-week marketing plus a 90-day roadmap
How many professional services staff work from home at least sometimes?
More than half, according to the latest federal survey.
That’s a national figure for a wide group, and it isn’t a count of your own people. You know where your people work better than we do.
Still, it points one way. When a team’s spread out, a short episode that anyone can play on a laptop or phone can reach people a meeting can’t.
What do your experts do, and what do we do?
Your people bring the expertise
You know the work, and we won’t pretend to know it better. We carry the planning, production, and publishing. The last word is always yours.
- You: show up to record and sign off on creative
- You: supply the on-mic host and choose guests
- You: keep partners and reviewers informed
- Us: outline the season and write each episode plan
- Us: create the look, the trailer, and launch materials
- Us: edit, upload, and send the show to every app
- Us: study the early numbers and suggest next moves
What do twelve weeks look like inside a firm?
There are five stages, and your approvers have a place in each. The speed of sign-off sets the pace.
| When | Stage | What happens | Your firm’s part |
|---|---|---|---|
| Weeks 1 to 2 | Strategy | Together we pick the audience, position the show, and decide its name, format, and episode shape. | Tell us who reviews content and how long they’ll need. |
| Weeks 2 to 4 | Brand assets | Your artwork, theme music, intro, and trailer script get drafted, then wait for your approval. | Approve each piece before it locks. |
| Weeks 4 to 7 | First episodes | The opening episodes are recorded, edited, and finished. | Pick recording times that won’t clash with client work. |
| Weeks 7 to 10 | Launch | The trailer and early episodes appear on all the major platforms as launch week starts. | Nothing goes out until you’ve said okay. |
| Through week 12 | Optimize | Early results get a close look, weak spots get fixed, and a written 90-day roadmap is handed to you. | Edits to the show pass through the same approval. |
Who decides what a partner can say on air?
That’s up to your firm. Compliance, risk, and legal leads know the rules of your profession, and we shape the schedule around their review.
We don’t make compliance or legal calls, and we won’t try. What we do is make sure reviewers hear every episode first, before the public ever can.
One more honest note. You end up with a show that’s well planned, nicely produced, and easy to find. Nobody can promise a hit, so don’t trust anyone who does. Not sure you’re ready? The readiness assessment is a quick check.
What comes next when week twelve is behind you?
Most shows stay with us for another 6 to 12 months, since that’s when a show tends to find its rhythm.
Podcast marketing
Social clips, podcast SEO, and plans for reaching listeners who haven’t found you yet.
Planning a show for a law practice? Our law firm podcast production page covers that side. Curious about cost? The podcast cost calculator asks 10 questions.
Questions from partners and consultants
How long will our firm’s podcast launch take?
Plan on 8 to 12 weeks, counting from the kickoff call. Review speed is the biggest swing factor, so it helps to ask your approvers early.
Will you work around the way we approve content?
Yes. We’ll learn who signs off on what and how many days they’ll need, then set each stage to match. We won’t publish a file until you’ve said go.
Do you judge what we may say under professional rules?
No. That call belongs to your compliance, risk, and legal teams. We’ll follow what they decide, and we’ll keep room in the plan for them.
Can the show be only for people inside the firm?
Yes. Staff shows run on private feeds that stay out of public podcast apps, so colleagues in any office can press play whenever they’d like.
Does the launch come with a trailer?
Always. Every launch ships with a produced trailer. We also handle the setup and submission for each directory.
What do you need from our partners?
Someone who knows the topic and doesn’t mind a microphone, and an hour or two for each recording. We’ll suggest gear and take it from there, from editing to distribution.
Ready to plan your firm’s first show?
Bring a rough idea and the audience you hope to reach. Together we’ll sketch the launch and the effort behind it.