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Mastering the Art of the Podcast Intro and Outro

Podcast intros and outros serve several important purposes.

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Updated April 12, 2024 /

Posted January 2, 2023

/ Resonate Recordings

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A good intro and outro will make your show feel professional and polished, which can help to build trust with your listeners.

Podcast intros and outros are crucial elements of any podcast episode. 

Not only do they set the tone for the episode, but they also serve as a way to brand your show and keep listeners engaged. 

In this quick read, we’ll discuss how to create a good podcast intro and outro that will help your show stand out. 

What is a Podcast Intro and Outro?

The podcast intro serves as the opening segment of a podcast episode, usually lasting about 30 seconds to a minute. It typically includes an introduction to the show, the hosts, and the episode topic. 

The podcast outro, you guessed it right, is the closing segment of an episode, usually lasting about the same length as the intro. It normally includes a summary of the episode, any call-to-actions or announcements, and then credits or shoutouts.

Why are Podcast Intros and Outros Important?

Podcast intros and outros serve several important purposes. They establish the identity of your show and create a consistent listening experience for your audience. A good intro and outro will make your show feel professional and polished, which can help to build trust with your listeners.

In addition to establishing the brand, the intro and outro also serve as tools to maintain listener engagement. A catchy and high-quality intro can pique the interest of the audience and keep them invested in the show. On the other hand, a well-crafted outro can leave a lasting impression and encourage listeners to tune in for the next episode.

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How to Make a Good Podcast Intro and Outro

So, how do you create a good podcast intro and outro? Here are some tips from our team of highly experienced producers to get you started:

Keep it short and sweet. 

As mentioned earlier, intros and outros should be relatively short, usually no more than a minute in length. Aim for a length that is long enough to introduce your show and set the tone, but not so long that it becomes tedious for listeners.

Use music or sound effects. 

Music and sound effects can add energy and personality to your intro and outro. It can also help to create a consistent listening experience for your audience. Choose music that fits the tone and theme of your show and use sound effects sparingly to add impact.

For example, if you have a comedy podcast, you might use light, upbeat music to set a fun and playful tone. On the other hand, if you have a more serious podcast, you might use more dramatic music to establish a more serious tone.

Introduce your show and hosts. 

In your intro, be sure to introduce your show and hosts by name. This helps to establish your brand and create a personal connection with your listeners.

Include a tagline or motto. 

A catchy tagline can help summarize the theme or focus of your show and give listeners a sense of what to expect. And with the right creativity, your motto can help differentiate your podcast from others in the same genre by making it more memorable for the listeners.

End with a call-to-action. 

Your outro is a great place to encourage listeners to subscribe, follow your show on social media, or leave a review.

There are several potential benefits to having your podcast show on other mediums like social media or community-building platforms like Patreon. Some of these benefits include:

  • Financial support
  • Community building
  • Bonus content
  • Fan engagement

Read more of our tips for using Patreon with your podcast show.

Use high-quality audio. 

Poor audio quality can be a major turn-off for listeners. Make sure to use high-quality microphones and recording equipment, and be sure to edit your audio to remove any background noise or distractions.

Free intro and outro script

Podcast intros and outros are important elements of any podcast episode. By keeping them short and sweet, using music or sound effects, introducing your show and hosts, including a tagline or motto, and ending with a call-to-action, you can create a good podcast intro and outro that will help your show stand out and keep listeners engaged. 

Remember to also focus on audio quality to ensure a professional and polished listening experience for your audience.

To help make your script easier, we’ve set up a free template for each (intro and outro) that our talented producers have come up with:

Intro template

“Welcome to [Show Name] podcast, where [Host Names] delve into the latest trends and hot topics in [Industry/Topic]. In this episode, we’ll be discussing [Episode Topic]. So sit back, relax, and join us as we [Tagline/Motto].”

You can always customize this template to fit the style and tone of your show. Just remember, the key is to keep it short and sweet, while still introducing your show and setting the stage for the episode.

Outro template

“That’s all for this episode of [Show Name]. We hope you enjoyed our discussion on [Episode Topic]. A big thank you to [Guest Names] for joining us. If you liked this episode, be sure to subscribe to our show and follow us on social media to stay up-to-date on all things [Industry/Topic]. And as always, thanks for listening. [Farewell/Catchphrase].”

Again, you can customize this template to fit the style and tone of your show. Just don’t forget that a good podcast outro can help give your episode a strong note and keep listeners engaged and coming back for more.

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Resonate Recordings

Resonate Recordings is a comprehensive podcast production company. Headquartered in Derby City–Louisville, Kentucky–we are committed to developing partnerships with our clients, not just performing transactions. Since 2014 it’s been our mission to make podcasting easy for businesses, brands, entrepreneurs, and individuals. We do this by providing support with podcast launch, podcast consulting, podcast editing, podcast production, and other creative podcasting services.

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