Video podcasts for software companies whose experts work from everywhere
Your product leads and engineers already explain hard ideas well. Our video podcast production puts those talks on screen, with clean sound, captions, and graphics.
It’s built for remote and hybrid teams. People record wherever they sit. You upload the files, and a finished episode comes back for YouTube and Spotify.
What does a tech buyer get from watching your team talk?
Software’s hard to judge from a feature list. Watching the people who build it tends to answer questions a pricing page can’t.
What your buyers see
- The person behind a feature, explaining why it works the way it does.
- How your team reasons through a tricky trade-off, in their own words.
- A familiar face before the first demo call.
What your team gets
- A full episode for YouTube, where plenty of people now watch podcasts.
- Short clips from the same footage, so nobody has to film twice.
- A record of how your experts think that sales can share later.
What comes back after you upload your files?
Choose the pieces your show needs. They’re all made from the footage you’ve already got.
| Piece | What we do | Why it helps a tech audience |
|---|---|---|
| Audio production | We edit, mix, and master every voice so it sounds clear on any app. | A remote guest on a laptop mic shouldn’t sound like they’re in a tunnel. |
| Video editing | We trim mistakes, color-grade the picture, and export in 1080p or 4K. | Screens and faces look sharp, even on a big monitor. |
| Graphics | Opening and closing bumpers, segment transitions, speaker name titles, and on-screen pop-ups. | Viewers can follow a list of steps or a term they’ve never heard. |
| Closed captions | A caption file (.srt) goes up to YouTube with the full episode. | Viewers switch captions on when they’re in a quiet office. |
| Burnt-in captions | Captions are built right into the picture, which works best for short clips. | People scrolling a feed with the sound off still get the point. |
How often do tech teams work from home?
More often than most workers. That’s why a show built around one office tends to stall.
The information industry is the BLS group that includes software publishing. Not every tech company sits in it, so treat these numbers as a rough guide.
Still, the pattern’s familiar. Your best guest might be at a kitchen table two time zones away, and the show has to work anyway.
Why should one team edit the audio and the video?
A crisp picture won’t save muddy sound. When separate people handle each half, the two often drift apart.
We’ve made podcast audio since 2014. Every video episode we produce gets that same audio work, from the same team that cuts the picture.
- The voice track and the video are edited side by side.
- You send files once and review once.
- Already making audio with us? Video runs through the same app and review step, and we just send back more.
Four steps from raw footage to a published episode
It’s all online, which suits a team that’s rarely in one room. Nobody needs to travel.
Upload
Drop the raw files into the Resonate app and flag anything you’d like fixed.
We produce
Our team edits the sound and picture together, so the sound and picture match.
You review
We’ll email you when it’s ready. Comment on changes, or approve it in the app.
You publish
Post the episode to YouTube and Spotify, then share the clips wherever buyers scroll.
Who should be on camera at a software company?
They’re starting points. Choose a format your people can stick with all season.
| Format | Who’s on camera | Where the clips can go |
|---|---|---|
| Build notes | A product lead and an engineer talking through a recent release. | LinkedIn posts from the people who built it |
| Customer chats | Your team and a customer comparing how they solved the same problem. | Sales follow-ups and YouTube |
| Office hours | An expert answering the questions your support team hears every week. | Help pages and short YouTube clips |
| Team updates | Leaders walking remote staff through plans and changes. | An internal feed for your own people |
How does one recording turn into a week of posts?
Short, captioned clips
Our podcast marketing team can cut captioned clips of 90 seconds or less for LinkedIn and YouTube Shorts.
The full episode on YouTube
The long version gives curious viewers somewhere to go after a clip catches them.
Posts from your own people
Engineers and product leads can share clips of themselves, which often feels more natural than a brand post.
What gear does a remote tech team need?
Less than you’d think, and no studio. Most teams do fine with a good webcam or camera, soft light from the front, and a proper microphone.
We’ll suggest a setup that fits each person’s desk and budget. Curious about cost first? Our podcast production cost calculator gives a range in about two minutes.
Questions from software and tech teams
What is software and technology video podcast production?
It’s editing a recorded conversation into a finished video episode, with mixed audio, graded footage, captions, and graphics. For a tech company, that usually means product and engineering voices, recorded wherever they work.
Can our team record from different cities?
Yes. Each person can record on their own setup and upload the files. We’ll edit the sound and picture together so it plays as one conversation.
Will the same team handle sound and picture?
Yes. Audio production comes with every video episode. The editors who cut your footage also edit, mix, and master the voices.
Are video podcasts worth it for a software company?
For many, yes, since a lot of people watch podcasts on YouTube. If your audience mostly listens on the go, audio alone can still work, and we’ll tell you honestly on a call.
How do we post our podcast on YouTube?
You can connect your RSS feed, and YouTube will post the audio with a still image. If you’ve got real video, upload the video files to your channel instead.
How much does it cost?
Episode count and the share of work you pass to us set the price. A short call with a producer gets you real numbers for your show.
Ready to get your engineers on screen?
Send us a recent recording, even a rough one. We’ll walk you through how we’d edit it and what a season could look like.