In many ways podcasting and Resonate Recordings are a lot alike. Both are still young in their development but have gained tremendous traction over the last few years. In fact, in just 4 years Resonate has already worked with some of the most accomplished and well-known podcasters in the podcasting world and has even had the privilege of helping new podcasters land a spot in iTunes’ coveted New & Noteworthy section. Our podcasts have had over 250,000,000 downloads and the number of successful podcasts we’ve launched is quickly growing. Our team prides itself on leading the industry through thoughtfulness in our overall approach to podcast production.
Our goal in everything we do is to make podcasting easy. Our commitment is to provide the highest possible quality of editing, mixing, mastering, and production for our clients podcast episodes because we know that in podcasting the dialogue needs to shine. We recognize that your podcast is your way to get your message out for the world to hear. To be heard most efficiently and effectively, the audio needs to be the highest possible quality and the post production needs to be stellar. And our business model is simple: grow our team with professionally trained in-house audio engineers who are experts in their fields and who will give your episodes the time and attention they deserve. The Resonate family sees the difference this professionalism makes, which is why our commitment to quality and excellence is one of the things that sets our team apart. Yes, our commitment to quality is non-negotiable, but we also recognize we can serve our clients in other ways just as impactful.
Another key area of our focus is to develop resources and ongoing support for podcasters which will help them succeed while keeping them on the front lines of important changes and developments taking place in the podcasting world. The reality is, podcasting is still in its infancy in most respects, so trends and changes will no doubt be taking place as it continues to gain momentum. We know that industry developments are important to people looking to put their fingerprint on the podcasting world because changes are often in areas impacting the overall influence of podcasting, like the recent announcement surrounding Google’s transition from the Google Play platform to the Google Podcasts platform. This change may seem insignificant from an outside perspective, but it has big implications for podcasters who are looking to get their message out to the world in the most effective way possible.
While passing on information like this is crucial, we are also intentional with helping our clients gain the necessary momentum in their launch process from start to finish and to continue gaining traction and exposure for their podcast beyond the initial launch process. We recognize that some of this will happen organically (which is ideal!) but we have also seen first-hand that having additional streams of exposure can go a long way in helping podcasters grow their overall influence and get them the results they are looking for. This is why every day we dial in to help make sure that podcasters are receiving high-quality audio for their podcasts and are given the resources they need to launch their new podcast effectively and stay on top of important changes.
One practical way of accomplishing all of these things is through our new Podcast Pro Weekly newsletter. Podcast Pro Weekly is a weekly resource for podcasters from the team at Resonate Recordings. Our goal is to give you quality, concise, and relevant podcasting resources each week. We also love to spread the word about our awesome clients, so each week we’ll include a spotlight of a new podcast or two to check out. We hope you enjoy this new resource! The newsletter is sent out weekly to thousands of podcasters and includes the following highlights:
Resonate Weekly Resource
Podcast Industry Insights
Weekly Spotlights – New & Featured Podcasts
Because information is key the Weekly Resources section is a place where we can get some helpful resources into the hands of our podcasters to give them ongoing training on things they will find important, like how to best record their podcasts, fine tune their already successful podcast or take their podcast to the next level through monetization. The Industry Insights section will keep them front and center of changes taking place like the place podcasting has in modern media or how to approach getting your first sponsorship. The Weekly Spotlights section will highlight people from the Resonate family who are current podcasters making a big splash with their podcast that deserve some love and new podcasters who are launching for the first time that you need to check out. We know podcasters come to us to help them get their podcasts up and running, so developing simple give-backs like this are important to our team! If you’d like to learn more about our services, be sure to check out this video which highlights our most popular services. Or, feel free to set up a call with a team member to talk more about your podcast idea. If you’d like to sign up for the Podcast Pro Weekly newsletter, sign up here.